Friday, March 13, 2009


Partnership 2.0: Expanding Local Networks for Improved Reader’s Services Discusses how the top academic libraries and information centers in the country can develop and create partnerships with international universities and colleges, foundations, and non-profit organizations which in return can help facilitate reference and resource training to small and least budgeted libraries particularly in the countryside.

Reader’s Services on Demand and the Changing Modes of Information Delivery This theme seeks to unpack and examine technological innovations that shift traditional modes of information access, service and delivery, and alter core functions of college and research libraries. It will identify user’s expectations in terms of adopting new technologies and modes of information delivery and the challenges involved in implementing "on the go" resources/services.

Social Networking Literacy Skills: Recasting the Reader’ Services Librarians Competencies in the 21st century A huge amount of the readers services population are logging on to the internet for the sole purpose of social networking. In order for librarians to successfully extend services to its modern library users, engaging with social networking technologies is a must. This theme discusses various social networking activities and develops strategic approaches for integrating these activities into a productive and cutting edge readers services.

Proactive and Effective Management of Reader’s Queries and Transactions Reader’s service involves complex communicative interactions between librarians and clients. This session will discuss strategic approaches in proper handling of queries and transactions in Reader’s Services – online or personal. Librarians will be able to learn to reflect on their personal communication behaviors in responding to the positive and negative reactions of their clients in a given transactions.

Data Literacy Skills: Interpreting Statistics the Right Way for Meaningful Reader’s Services Assessment A review of core statistical concepts and sources of statistical data in the library will be presented to train the participants in providing a better analysis and interpretation of library statistical records. Presenter will also teach the participants to create graphical representations of data, basic statistical computation, gathering of data and surveys.

Developing and Improving Marketing Plans for Reader’s Services Explores new techniques librarians can use including relationship marketing, marketing using listservs and Web sites,developing and using a wide variety of contact databases, and building relationships with stakeholders and donors. Participants will learn about the role of advertising, promotion and public relations. Presentor will go step-by-step through the process to develop a marketing plan.

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